Ben is the first Jim’s Electrical franchisee based on the Gold Coast, and his first 90 days went fast. In month one he received 40 leads, then 69, then 74. No warm-up period. Just straight into it.
In this episode, Ben shares what it was like leaving employment, going through training, and having leads come in from day one. We talk about the type of electrical work he’s doing, how customer service drives reviews and referrals, and why calling leads immediately makes such a big difference.
We also clear up one of the biggest myths online. Jim’s does not take 20% of every job. Ben explains how the fees actually work and why having the backing of the brand reduced stress for him and his family.
If you’re an electrician thinking about going out on your own, this is a real look at the first three months. No hype.
00:00 – Intro and why Ben stood out early
00:50 – Ben’s background and wanting to work for himself
01:45 – Researching Jim’s and speaking to other franchisees
02:40 – Training in Melbourne and early support
03:35 – First week back. Leads from day one
04:20 – Lead numbers explained. 40, 69, 74
05:25 – Staying on top of leads while on the tools
06:20 – Customer service basics and 5-star reviews
07:20 – Types of electrical jobs Ben is doing
08:15 – Referrals, community pages, and repeat work
09:05 – Realities of the job. Heat, roofs, tough days
10:10 – Using systems and apps to stay organised
11:05 – What customers should expect from a good electrician
12:05 – Calling leads fast and customer reactions
13:00 – Fees explained. No percentage taken per job
14:20 – Family lifestyle. Less stress, more flexibility
15:35 – Scaling thoughts and future plans
16:30 – Final reflections and wrap-up
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Jim’s Group is Australia and New Zealand’s largest home services brand with over 580 divisions. Our franchisees complete 5 million+ jobs every year.
Here’s what you’ll find here:
Straight advice from Jim Penman on business and franchising
Franchisee success stories and behind-the-scenes insight
Practical how-to guides for home and business services
We’re also recruiting. In 2024 alone, 245,000+ leads went un-serviced. If you want guaranteed work, full training, and the backing of Jim’s, we’d love to hear from you.
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