Grant Osborne has run his Jim's Mowing franchise for 27 years.
In this episode he explains why going out on your own is harder than most people expect.Grant works the Hunter region, the mining capital of Australia, where he has broken into commercial and industrial contracts long held by large national firms. He shares how Jim's franchisees band together to win schools and big sites, why brand recognition beats a better mower, and how the network generates around 1.1 million new leads a year wi